With the weather warming up, you may be wondering what’s in store for the spring mortgage market. After all, sunny seasons are correlated with hotter housing markets and higher housing prices. The reason? Most sellers prefer listing their homes outside of the hustle and bustle of the holidays. While these seasonal trends have existed for decades, they were less pronounced … Read More
The mortgage industry is constantly evolving. As we move into 2024, many mortgage lenders are wondering how they can optimize their operations in light of the new year’s unique challenges, opportunities, and regulatory changes. To assist with this process, the Certified Credit team has answered ten of mortgage lenders’ most frequently asked questions for 2024. Read on to find their … Read More
Research shows that only 57% of Americans are financially literate. What’s more, financial literacy rates have plummeted 19% over the past decade. Due to this lack of financial literacy, many mortgage lenders receive constant questions about credit scores, credit reports, and the mortgage lending process. To help close this knowledge gap, the Certified Credit team has answered some frequently asked … Read More
For many years, trigger leads have been a controversial topic within the mortgage lending industry. Some proponents champion trigger leads for their potential to promote competition among lenders, helping applicants receive the very best rates. Many lenders also appreciate their lead generation benefits. On the other hand, trigger leads can lead to a subpar borrower experience as applicants get bombarded … Read More
Artificial intelligence (AI) is one of the most influential technologies of our time. Due to its various applications, AI has already transformed several industries, from healthcare to retail. The mortgage industry is just one more example. According to Fannie Mae, 30% of mortgage lenders have already adopted or done a trial run of AI software in 2023. This figure is … Read More
During the New Year, many people reflect on the past 12 months and set intentions for those that lie ahead. While you likely have New Year resolutions for your personal life, it’s equally important to create some for your mortgage lending business. Revamping your origination process for 2024 can set you up to enjoy lower costs, shorter origination times, and … Read More
