Talk Data to Me: Building Your Personal Brand & The Importance of Authenticity Whether you are looking to grow your business and attract more borrowers or trying to expand your network of industry professionals, authenticity and your “personal brand” are key. But, what is a personal brand, how do you find yours, and how similar should your brand be to … Read More
We’re currently in the midst of National Hispanic Heritage Month, which takes place from September 15th to October 15th.[i] During these 30 days, many Latin American countries celebrate their independence. In light of this month-long celebration, we want to highlight the growing population of Hispanic homebuyers. As of 2020, the United States was home to over 62 million Latinos.[ii] Between … Read More
Talk Data to Me: Hispanic Homeownership with Dalila Ramos Hispanic & Latino homebuyers will account for 70% of homeownership growth in the next 20 years, according to The Urban Institute. So, how can the mortgage industry help support them and their dreams of homeownership, while also easing the path to homeownership for other diverse communities? This Hispanic Heritage Month (September … Read More
It’s Time to Turn It Up & Talk Data to Me at Booth 1301! Oct 23-26, 2022 | Music City Center, Nashville TN Whether you are coming to Nashville to discover the latest in innovative mortgage solutions, data analytics for enhanced decision making, or advanced lending technology… or you are looking for a live show… you can find it all … Read More
The mortgage market has experienced many changes in recent years. In 2020 and 2021, the demand for refinances surged, thanks to the historically low interest rates.[i] During this time, many mortgage lenders enjoyed abundant revenues. Today, the mortgage landscape is quite different. With a looming recession and rapidly rising interest rates,[ii] refinance requests have waned. What’s more, a low housing … Read More
As purchases drive the current mortgage market, trigger leads are becoming more prevalent. Trigger leads are a product offered by the credit bureaus. Some people argue that trigger leads benefit borrowers and lenders alike. Others view these services as spammy, annoying, and confusing for consumers, due to their unsolicited nature. Below, we’ll discuss what trigger leads are and how they … Read More
